Blog

Not long ago, dealerships competed primarily on inventory, pricing, and location. Today, the battle begins long before a customer ever visits your showroom. It begins online. The first impression your dealership makes isn’t when a salesperson greets a customer at the front door. It’s when a shopper scrolls through your Vehicle Detail Pages (VDPs), compares […]

Dealers Are Losing Buyers Every Day Without It For years, dealers focused heavily on getting shoppers to the website. SEO, paid search, inventory feeds, social ads, email campaigns, third party listings, all designed to drive traffic. But here is the problem many dealerships are finally realizing: Engagement sells cars. And nowhere is engagement more important […]

There was a time when the dealership showroom was where most of the vehicle buying experience happened. Customers walked the lot, looked at vehicles, spoke with a salesperson, learned about features, compared models, and eventually took a test drive. Today, much of that process happens before we ever meet the customer. The showroom has moved […]

TOLLAND, Conn., March 9, 2015 /PRNewswire/ — LESA Video Solutions (“LESA” or the “Company”), the number-one provider of high definition full-motion automotive inventory video, today announced that it has signed the Paragon Auto Group and its three dealerships into the Company’s rapidly-expanding list of clients. Paragon, established in 1929, is New York’s premier Honda and Acura dealership and the […]

EATONTOWN, NJ (March, 2018)—Vistadash, the premier marketing intelligence tool for the automotive industry, is pleased to announce a new integration with LESA Video just ahead of the 2018 National Automotive Dealers Association (NADA) Convention in Las Vegas. LESA is a leading media services provider, specializing in high-quality video content for the automotive industry including, inventory, […]

LESA Video Solutions Grants $5,000 to Charities; Launches Contest to Benefit Dealership Partners MANCHESTER, CONN. (PRWEB) JANUARY 01, 2021 LESA Video Services, the number-one provider of high definition full-motion automotive inventory video, today announced that it has donated, in aggregate, $5,000 to charities this holiday season as it completes its 9th year in business. Five organizations […]

Consumers Spend 44% More Time on a Dealer Website Where Vehicle Videos Were Available MANCHESTER, CT– As Next-Gen consumers come of age, video as a motivational and purchasing tool is on the rise. What is the current impact of video for automotive dealers as they look more and more to online platforms to market and […]

LESA Video Solutions and WheelsTV have partnered to offer auto dealers a new way to showcase their inventory with the world’s largest on-the-road year, make model video test drive library. Groton, MA and Manchester CT – January 23, 2023 Groton, MA, and Manchester, CT: LESA Video Solutions, the #1 video inventory provider in the automotive […]

❮ ❯ Video Testimonials Take control of your reputation Enhance your online reputation with real people in real videos and share them with your audience. 90% of consumers admit their buying decisions are influenced by online reviews. Download the App Video made easy 49% of car shoppers visit a dealership after watching a vehicle video. […]